Using Instagram To Launch Your Home Based Business

We live in an age where social media is allowing us all to engage and share in a way that has never been possible before. We can all instantly see what others are doing, keep our eye on the markets and get ideas on absolutely anything we need or want. It is almost impossible to imagine a time when the internet wasn’t part of people’s lives, if you are old enough to have experienced that time, you will appreciate the impact it has had but for younger generations, it’s the real world and everything has always been this way.

If you have a small home business and want to make the most of your social media it isn’t hard to sign up and have Facebook, Instagram and Twitter account, but surprisingly many of us don’t use them in the correct way especially when it comes to business owners. One of the most important aspects of social media is linking your social media accounts together, this ensures when you post, you don’t just post to one site, you post to all of them at the same time ensuring your have maximum coverage. It is reported that Instagram has a 15 times higher rate of engagement than Facebook meaning small businesses and work from home businesses must make the most of its every use.

Instagram works very quickly with users having thousands if not more followers at one time, you only have a certain amount of time to make an impact so keep your videos short, but to the point. Whatever your business is or provides, give your audience what it wants, there is no one that understands your business like yourself, hold onto the thought and post pictures that interest your followers and keeps them engaged.

Always stay aware of your market and what interests them the most, take a look often at the photos and videos you have posted and the reactions they have been given and focus on the ones that are the most popular. Always stay consistent and post regularly you will start to gain a following and see how Instagram can help launch your business and keep it in the spotlight.

If you have a home based business or are thinking of starting a business always use social media as a platform alongside your website and blog pages to launch your products. Share pictures on Instagram and stay consistent and true to your brand, this will enable you very quickly to get your product or service out there and gain a loyal following.

Information Products Creation and Marketing

This is one of the most lucrative businesses on the internet today. Although, somebody may ask me Why I said so?This is because everyone online is practically seeking information.Do not over look this simple sounding business. I made my first money online after lots of months online because, as a newbie, you sign up in as many programs but after the day of the sign up, you cannot be able to track the performance of those links, not only because you are a newbie, but because you cannot drive traffic to those your links, especially when you join the affiliate marketing, blogging, etc.When I joined information marketing, I made my first money by selling my first eBook.My best and favourite way of packaging Information products are as eBooks (electronic books). This is because of the following Reasons:• High Profit Margins: If you package an InfoProduct that is
Valuable, you can easily charge $29 – $150 for it without even blinking. Just last month, I called up one of my online friends to ask him some questions. He pointedly told me that the Information will cost me $2000. After I paid, he just typed the stuff in less than four pages of Word and sent it to me as an email attachment though he converted it to PDF!
I didn’t feel cheated in any way because the Information will in return make me a lot of money before long.• Zero Cost of Delivery: Save yourself and your customers
Some Money by eliminating an additional $20 for Shipping which you are wickedly going to transfer to them (*grins*).• Zero Packaging Cost: Most of the information is sent electronically, you will eliminate the cost of packaging it. For example, I just finished writing a most wonderful report titled “E-book Production: How an average person can easily raise Business Capital – With or Without Collateral”. (More than 10 genius strategies). And because of the premium nature of the information, I easily pegged the price at $60 (although I know the information contained is worth more than $4000! – Lot’s of poor people around (*shakes head and grins*).Now, I decided to package the Report as hard copies instead of eBooks. Just see the challenges I encountered:
• I wanted to use a quality three-ring Leather Jacket for the report. When I sought for the jacket of the quality I wanted (each costing $20), I was disappointed to learn that I couldn’t order the initial 1,000 I needed because the man only had 105 pieces out of the initial 1000 pieces I needed. Then he succeeded in convincing me that he was the only one in the entire market who had the type I sought for. In fact he said he imported the stuffs from China himself (You don’t argue someone’s dream with them – were you in the dream?!).
Because I don’t usually have time I decided to agree with him on the importation thing. While he didn’t say he would have to go China to import a new batch. As of the time of this writing, he still has not called me and it’s been up to three weeks now.• That was just for the Jacket, how about the printing of the materials? Initially, I wanted to use the services of a printing press for the first batch but after considering the fact that it printer, I decided to purchase a LaserJet printer and give it a Go.• Now coupled with the fact that I now have to purchase cartons of printing paper (costing about $190 each – if I remember correctly) I also had to contend with the printer Cartridge! The cartridge prints just two cartons before it runs out of ink – it costs $350 to replace it.Furthermore, I had to employ the services of other people to sort and arrange the printed sheets, then perforate and clip the sheets in the Leather Jacket. I paid $3 for each. Additionally, the E-book Production Package included a CD containing some files. I also had to pay $4 for each to be copied ( $1 for each to my youngest brother who is 22 years – for tearing the waterproof wrapper and $.50 each to my from a Laptop). Did I forget to mention that the CDs costs $5 each? Finally, If I put all my costs together, I’ll come up with a Production cost of up to $120 for each Pack! Needless to say I had to scrap the idea of hard-copies and repackage as an eBook.• Increased Profits: Because you will ‘entirely’ eliminate production costs, you will greatly increase you profits. If you launch your info product as an eBook, your only expenditures are: Advertisements (which is not a small issue! For my last e-Book’s Ad campaign, I spent about $7,000+ on Google AdWords adverts alone and another ad campaign I ran on Sunnewsonline.com cost me about $2,000, I also ran in the newspaper and then on the Website ), Staff Salaries if you have assistants, Internet Connection costs and most importantly your• Knowledge Acquisition Cost – what it cost you in time and money to acquire the information you are packaging. Besides these costs every other thing is profit. And don’t forget to pay your income tax to the government!• Instant Delivery: Because your material is being delivered via download your customers can receive them super fast. Usually they can receive their materials within just a few hours. However if you accept Credit Cards on your website or if you accept Credit Cards, it would really be instant – as in within minutes.In continuation, I am not able to package successful Best-Selling Information Products because I am a genius All you need do is uncover an area where people are not adequately informed and then package an information product around it.Your information product could be in the form of:
• An eBook.
• A manual.
• A CD/DVD.
• A Book.
• Video or Audio download OR
• Website Membership Subscription.
As a rule of thumb, you would do best in an area you in which you are naturally interested in. Additionally, you would want to package your information product around an area that appeals to a large number of people. The reason should be obvious to you. Would you want to sell only five copies of your Infoproduct?

Creating Your Own Products Vs Affiliate Programs – The Key to Online Wealth

There are many niches out there on the internet from which to make money. These niches range from Dog Training to Weight Loss and everything in between. The problem is once you have decided on which niche you think you will profit from most how do you go about making those first few dollars, the first steps into the Internet Marketing world? That is where there are many different opinions on which works best but the majority of people have decided that it is either product creation or becoming an affiliate.

Affiliate Marketing has a whole load of benefits when compared with product creation, the main one being that you don’t have to create a product yourself. This is really the biggest benefit there is, most products take anywhere from a couple of weeks to 6 months and a few even take years to finally be brought up to scratch. This is something which affiliate marketers never have to do themselves, they simply wait for the products to launch and then promote this product to their subscribers. Also, as many affiliate programs offer between at least 45-55% it is no wonder that affiliate marketing is so popular, half of the rewards for a whole lot less than half of the work.

If affiliate marketing really is this great how come there are so many product creators out there? The answer is, that product creation is usually where the biggest rewards are online. Think about it for a second, you have spent months creating the perfect product, knowing that it has a killer sales page and upsells which you would be insane to miss out on, then you launch the product and watch the money roll in and you have to do no more work yourself, you don’t even have to have a list. That is the huge benefit of product creation, if it is your own product you don’t need a list, you simply need to find someone with a big enough list to promote your product. From this you can even build your own list, as we all know, the money is in the list, but with product creation that list doesn’t have to be your own.

Product Creation or Affiliate Marketing? A hard question to answer definitively either way. The truth is that without product creators online there would be no such niche as Affiliate Marketing, and without Affiliate Marketers helping with the promotion of these products there would be far fewer products online and even less Internet Marketers willing to put the time and effort into creating these products. At the end of the day, it is up to YOU to decide which team you are on.