Mandura – A Review of Product and Business Opportunity

Mandura is a recently-launched Multi-Level Marketing program that’s storming the market. It promises a best-in-class health drink and an innovative, powerful Straight Line Forced Matrix, but how does the reality live up to those promises?The Product:Mandura currently offers two product lines – the Mandura Beverage and Mandura Trim, a weight loss product. The Beverage uses a proprietary mix of antioxident fruits to create a unique supplemental health product.Mandura Trim works to lower leptin (the ‘switch’ that tells your body to store fat) levels. “Mandura Trim gives you the tools to work with your body and your metabolism to lose weight and get healthy once and for all.” This, in concert with a smart diet, helps your body to burn the fat your cells are storing.While there are numerous “competitors” in the ‘health drink’ category, every other one has bet the farm on a single fruit. Remember the old saying about putting all your eggs in one basket?Mandura combines 4 exotic fruits: North American Blueberry, Acai berry, Mangosteen, and the Durian from around the world, to create a powerful healthy mix that isn’t available anywhere, from anyone else.While the health benefits of these fruits are well known, some (such as the Mangosteen and Durian) are unknown to most western consumers. This is a large an largely untapped market. A proverbial gold mind for healthy consumers.The biggest surprise? Mandura also manages to be a less-expensive alternative at only $30 a bottle – affordable enough for anyone concerned about their health and longevity.The Business Opportunity:Mandura is also working to revolutionize Network Marketing pay-plans. Mandura has a single-line system, so each person who joins the company, whether they’re under you directly or not, is working to build your sales volume.Generally it works like this:You have your own Qualifying Volume (QV) – each member is required to have a minimum of $30 QV a month to stay as an active distributor. This unlocks the first 2 levels of both Group and Team Volume bonuses. More QV – More levels of bonuses are unlocked.
You and your personally sponsored group’s sales (either personal use or to preferred customers) combine to create your Group Volume (GV). Based on the level ‘unlocked’ by your QV, you are paid a commission on each level.
There are also Team Volume (TV) bonuses – 20% of Total Company Revenues paid in 20 separate 1% Pools! Your TV is based on the total volume of sales generated by your Straight Line team! EVERYONE is working together to build their TV, and as you become more successful, you unlock more and more of the 1% ‘Pools’!Opinion:Mandura is a potentially revolutionary company, both in the quality, price, and opportunity presented by the product and the opportunity. Combine this with an extremely competitively priced products, a low auto-ship requirement (low enough for anyone!), and a comprehensive back office, and my opinion is you have a winner and the next superstar program. There is also an upgraded back office for only $14.95 that adds multiple ‘splash’ pages for your internet marketing, monthly leads, lead tracking, and much, much more.

RIM: A Busy Prelude to the Launch

The company that brought us the fashionable BlackBerry Research in Motion Ltd. (RIM), has launched its PlayBook Tablet, but it will only be widely available in the first quarter of 2011. The company has caused a stir within the corporate community and online forums for two very different reasons in the months leading up to the tablet’s release.

Recently RIM began a “war of words” with Apple, publicly claiming that the iPad is a “rubbish concept”. In a bold move they launched an online video in which the shortcomings of the iPad are pronounced. The video methodically portrays the PlayBook as better than the iPad in every way. It’s 3 minutes and 16 seconds long, and demonstrates how its browser and features are far superior to its opponent’s. The video shows the PlayBook browser beating the iPad’s speed when opening a web page.

Viewers can see RIM’s tablet browser opening up faster than iPad’s. The PlayBook also promises to provide healthier content with their Adobe Flash support. The video also demonstrates how boring the iPad’s downloaded content looks in comparison to the PlayBook content, which looks more exciting and richer.

Aside from its guerrilla tactics to ensure the online community is aware of the superiority of its product, RIM’s PlayBook has also caused a stir in the business world. Many companies are already planning on testing the device, and are thinking of ways to deploy the PlayBook. The vice president of Employee Technology and Network Services at TD Bank Financial Group, Dave Codack, has already managed to get his hands on one of the units and expects to get some demo units in December.

Those at TD who are candidates for the Playbook include executives, knowledge workers who use basic productivity applications like Microsoft Word, mortgage specialists who deal directly with clients and contact-centre employees who use basic applications to provide services to customers.

Codack commented that if the PlayBook can serve as a replacement to laptops, TD may end up providing the device to as many as 10-15% of its 75 000 employees. If the device cannot replace laptops he said it will have a “minimal footprint”.

In RIM’s 26-year history, the PlayBook is the most important product launched. The firm is facing fierce competition in the form of Apple Inc.’s iPhone juggernaut and a number of devices running on Google Inc.’s Android operating system. But RIM is fighting back with the recent release of a new BlackBerry operating system and the unveiling of the PlayBook in September. With their newly acquired guerrilla marketing tactics, they’ll be a fine phone company to beat.

Is the Industrial Sector of Pakistan Able To Sustain the Ideas of Asif Ali Gohar

Like many other countries in the Asian block, Pakistan is a developing country with a thriving economy, full of opportunities. The industrial sector of Pakistan generates 28% of the GDP of the country. Textile and apparel manufacturing is the largest segment of industrial processes but the industry is not limited to it as it also includes surgical instrument units, chemical factories, and a newfound automotive industry. However, the textile industry continues to dominate the rest and holds great potential as it contributes a whopping 15.4 billion US dollars of exports. Consequently, it is a source of employment for 45% of the total workforce in the country. Asif Ali Gohar wants to use this potential and produce rice-based vegan leather.

While industrial processes generate a substantial amount of GDP in Pakistan, it is primarily an agricultural-based economy. It is one of the largest producers of rice in the South Asian region and is also the 8th largest exporter of rice in the world. Asif Ali Gohar wants to reform two of the most prominent sectors of Pakistan, the rice sector and the textile industry by initiating the production of vegan leather. Asif Ali Gohar is a well-known German entrepreneur who is famous in the Atlantic Isle for his innovative ideas and creative mindset. Asif is a vegan and has been working on finding alternatives to leather since his high school years. Initially, it was just a high school project but later on, Asif found the idea to be very interesting and he continued working on it.

After years of research, he was able to find the perfect method that would convert rice into a polymer that resembled the properties of animal-based leather. As a Business Administration graduate of the University of Hamburg, he knew that this was a scalable and profitable business. Now with the emerging industrial sector of Pakistan, Asif envisions the country to be one of the largest vegan leather producers by 2030. Partnerships like these are very beneficial for developing economies as they allow for foreign direct investments and the flow of technology. Additionally, it gives a boost to the GDP of the country and helps to sustain a positive economic growth rate which is vital to the development of a low-income country.

The reasons for choosing Pakistan for his project are very evident. First and foremost, Pakistan has a huge textile industry which would allow Asif to produce various products such as leather bags, belts, and other accessories easily. Similarly, Pakistan is also a large rice producer. This means that there would be a decent supply of raw materials to suit the needs of the project. Moreover, Pakistan is already a big player in the leather market. Product diversification such as vegan leather products can help Pakistan to generate more revenues from the leather trade. The only delay faced by Asif Ali Gohar is due to a lack of a team that can connect him with rice producers in Pakistan. Asif wants to connect with a team of investors or stakeholders that can help him swiftly set up operations in the country.